Many thing in the real estate industry have stayed the same and many have changed. The age of the average real estate salesman has risen due to the fact that one must invest money back into their investments for their business so after a few years younger brokers tend to get out of the expensive business. Consumers expectations are higher, people just tend to expect more out of everything in daily life, this includes the real estate market. It is a competition consumer want more price cuts any incentive to make the deal better. With the industry changing or staying the same one thing is certain real estate is all about salesmanship.